Kathy Wang '18: "A Case Study: Redesigning WeChat for the American User"
This project investigates the perception of WeChat, the most popular Chinese social media, and messaging app, to American users. By conducting surveys and focusing on the design elements, Kathy seeks to optimize the enjoyment of the app for an American audience.
View the complete project at: https://medium.com/@kathywang_72179/redesigning-wechat-for-the-american-user-d3e5558f254
